Retail Technology Funding On Pace For a Record Year in 2019

How is the funding environment shaping up for retail technology in 2019? As we pass the mid-year mark, let’s see how the year-to-date metrics compare to the historical trends. The graph below shows retail technology total funding by year, stacked by quarters.

Retail Technology Funding Over Time
Retail Technology Funding Over Time

As the graphic demonstrates, retail technology has amassed $13.3B through Q1 and Q2 of this year. This amount represents 75% of the total funding in 2018, and 174% of the funding through Q2 in 2018. The top three funding events in Q2 2019 include a $1B round into Rappi, a $600M round into DoorDash, and a $575M round into Deliveroo.

A straight-line projection of the completed funding this year would result in $26.5B, which is 150% of the total 2018 funding. By the same token, a weighted quarterly average projection of 2019 funding would result in $30.6B, which exceeds the total 2018 funding by a whopping 74%. Therefore, based on the mid-year data, retail technology funding in 2019 is projected to significantly overtake the funding in 2018.

To learn more about our complete retail technology dynamic report, visit us at or contact us at

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